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Association of National Advertisers/Brand Activation Association
40th Annual Marketing Law Conference

November 7-9, 2018

Davis & Gilbert is a proud Platinum Sponsor of the ANA/BAA 40th Annual Marketing Law Conference "Upping Your Game: Pragmatic Business & Compliance Strategies," to be held in Chicago on November 7 – 9, 2018.

Ronald R. Urbach, chairman of the firm and co-chair of the Advertising, Marketing & Promotions Group, will give a presentation titled, "Pursuit of "Truth" in Advertising." Mr. Urbach will discuss what does truth in advertising really mean today? The rapid evolution, transformation and radicalization of social media has made it more and more difficult to distinguish fact from fiction - and real news from fake news.

Allison Fitzpatrick, Advertising, Marketing & Promotions partner, will moderate a session titled "Children's Advertising, CARU, COPPA, Connected Toys & Child Influencers." This session will examine hot topics in children’s advertising, including social media, online privacy, mobile apps, endorsements and native advertising.

Gary A. Kibel, Digital Media, Technology & Privacy partner, will moderate a session titled "The New California Privacy Laws." This session will explore the California Consumer Privacy Act of 2018, which imposes significant privacy-related obligations on certain entities that collect personal information in California.

Joseph J. Lewczak, Advertising, Marketing & Promotions partner, will moderate a session titled "The Latest Hot Button Issues in Real-Time Marketing & Social Media & Now a Peek Around the Corner." This session will explore best practices in the real-time marketing environment including issues relating to copyright, trademark, rights of publicity and ambush marketing.

Aaron Taylor, Advertising, Marketing & Promotions partner, will lead a roundtable discussion titled “2018 NAD Cases: Top Ten Tips & Take Aways.”

As a Platinum Sponsor of this BAA conference, Davis & Gilbert has arranged a discount for clients and friends. To take advantage of this promotional rate, please use the code "ORFP18" when registering online. For more information, or to register, visit BAA's website.