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Association of National Advertisers/Brand Activation Association
38th Annual Marketing Law Conference

November 9 – 11, 2016

Davis & Gilbert is a proud Platinum Sponsor of the ANA/BAA 38th Annual Marketing Law Conference "Face-Off: Dynamic Technologies vs. Regulatory Controls," to be held in Chicago on November 9-11, 2016.

Ronald R. Urbach, chairman of the firm and co-chair of the Advertising, Marketing & Promotions Group, will give a presentation titled, "Brand Activation – Law in Review." Mr. Urbach will discuss how companies today compete aggressively using the tools and disciplines of shopper, experiential, influencer and promotions marketing together with the key media platforms of social, mobile and digital.

Allison Fitzpatrick, Advertising, Marketing & Promotions partner, will speak during a session titled "Children's Advertising." This session will examine hot topics in children’s advertising, including social media, online privacy, mobile apps, endorsements and native advertising.

Gary A. Kibel, Digital Media, Technology & Privacy partner, will speak during a session titled "Is Privacy Bearable, When Technology Is Wearable?" This session will explore the unique privacy concerns that arise in the burgeoning world of the Internet of Things.

Joseph J. Lewczak, Advertising, Marketing & Promotions partner, will speak during a session titled "Hot Button Issues in Real-Time Marketing & Social Media." This session will explore best practices in the real-time marketing environment including issues relating to copyright, trademark, rights of publicity and ambush marketing.

As a Platinum Sponsor of this BAA conference, Davis & Gilbert has arranged a discount for clients and friends. To take advantage of this promotional rate, please use the code "SPONSHARE" when registering online. For more information, or to register, visit BAA's website.