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Consumer Healthcare Products Association Webinar
April 24, 2013

Stuart Lee Friedel, Davis & Gilbert Advertising, Marketing & Promotions Partner, will speak at a Consumer Healthcare Products Association webinar titled, "OTC Advertising: Balancing Regulation and Innovation in the Digital Age."

Mr. Friedel and his co-speakers, Richard Cleland, Assistant Director of the Division of Advertising Practices, Federal Trade Commission, and David Mallen, Deputy Director for Legal Affairs, National Advertising Division, will discuss, among other issues:

  • Claims Substantiation and How to Avoid FTC Sanctions
  • The Importance of Self-Regulation in Advertising
  • Common Advertising Pitfalls
  • How to Effectively Expand Your Company’s Advertising into the Digital Age

For more information, or to register, please visit the CHPA website.