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Retail X Series
Customer Acquisition: B2B

September 19, 2017

Davis & Gilbert is a proud sponsor of the ongoing Retail X series. Retail X is a monthly boot camp for early stage, retail-related startups as they launch their businesses. This is a "Retail 101" class for startups in the retail tech, ecommerce, fashion tech and consumer verticals. Learn from founders, retailers, investors and more. Opening remarks will be provided by Vejay G. Lalla, Davis & Gilbert Digital Media, Technology & Privacy partner during the first session to be held at the firm’s office on September 19.

Session Overview
This program will cover:

  • How to sell to retailers and other business clients.
  • How do I sell into retailers of all sizes?
  • What are best practices for lead generation?
  • What are typical timelines/processes in the funnel?
  • What do retailers want to see from startups?
  • What pricing models work best?
  • What are the pros and cons of going after small customers vs medium size customers vs enterprise customers?
  • How do I structure my sales team in the early stages?
  • How do I structure compensation for my sales team?

Panelists
Michelle Bacharach, Co-founder & CEO, Findmine
Karen Moon, CEO & Co-founder, Trendalytics
Chris Langford, Managing Director, Lowe's Ventures

For more information, or to register, visit the event website.