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Samantha G. Rothaus is an associate in the Advertising, Marketing & Promotions; Entertainment, Media & Sports and Intellectual Property Practice Groups of Davis & Gilbert. She represents advertising, communications and public relations agencies, media and production companies, filmmakers and advertisers in connection with a variety of issues in advertising, marketing, intellectual property, media and entertainment law. Ms. Rothaus' practice includes reviewing advertising content (both branded and native) in a variety of media, as well as advising clients on complex intellectual property, false advertising and consumer protection matters. In addition, her practice includes preparing and negotiating the documents necessary for any creative execution or branded promotion, such as talent and influencer agreements, sponsorship agreements, software and other intellectual property licenses, sweepstakes and contest rules and related contracts.

Ms. Rothaus also has extensive experience in brand protection and brand management, notably in the fashion and lifestyle industries, and she continues to assist clients in asserting and defending their intellectual property rights against competitors and other third parties. As a former litigator with experience in federal and state courts, as well as in the U.S. Patent and Trademark Office and the World Intellectual Property Organization, she is well-versed in the many stages of both formal and informal dispute resolution processes, allowing her to provide strategic advice to clients to protect their business interests. She is passionate about the arts and entertainment and regularly provides pro bono assistance to independent artists, including filmmakers and musicians, through organizations such as Volunteer Lawyers for the Arts.

In recognition of her achievements, Ms. Rothaus was selected as a Rising Star by New York Metro Super Lawyers (2016-2017).

Prior to joining Davis & Gilbert, Ms. Rothaus was an intellectual property associate at Venable LLP and at Gottlieb, Rackman & Reisman, P.C., where she focused on false advertising, unfair competition, anti-counterfeiting, trademark infringement and copyright litigation, as well as worldwide trademark prosecution, licensing and brand protection. While in law school, she interned at 20th Century Fox, NBCUniversal and Volunteer Lawyers for the Arts of Massachusetts.

PUBLICATIONS

Co-Author, "Compliance Concerns Behind the Phenomenon of Cross-Device Marketing," AD Club Insider, July 2017

Co-Author, "Instagram Adds Paid Partnership Tool for Transparency," D&G Advertising, Marketing & Promotions Alert, July 2017

Co-Author, "Children's Privacy and Children-Directed Influencer Marketing Face Greater Scrutiny," 2017 Trends in Marketing Communications Law

PROFESSIONAL MEMBERSHIPS/AFFILIATIONS

American Bar Association
Boston University School of Law Young Alumni Council, New York Chapter President
New York City Bar Association
New York State Bar Association, Intellectual Property Section, Entertainment, Arts & Sports Law Section
New York Civil Liberties Union, Associates Board

BAR ADMISSIONS

New York
U.S. District Courts, Southern and Eastern Districts of New York
U.S. District Courts, District of Massachusetts
U.S. District Courts, Eastern and Western Districts of Michigan
U.S. Court of Appeals, Second Circuit; Third Circuit

EDUCATION

University of California, Los Angeles School of Law, LL.M., 2011
Boston University School of Law, J.D., 2010
Boston University, B.A., magna cum laude, 2007


PUBLICATIONS

Co-Author, "Compliance Concerns Behind the Phenomenon of Cross-Device Marketing," AD Club Insider, July 2017

Co-Author, "Instagram Adds Paid Partnership Tool for Transparency," D&G Advertising, Marketing & Promotions Alert, July 2017

Co-Author, "Children's Privacy and Children-Directed Influencer Marketing Face Greater Scrutiny," 2017 Trends in Marketing Communications Law

PROFESSIONAL MEMBERSHIPS/AFFILIATIONS

American Bar Association
Boston University School of Law Young Alumni Council, New York Chapter President
New York City Bar Association
New York State Bar Association, Intellectual Property Section, Entertainment, Arts & Sports Law Section
New York Civil Liberties Union, Associates Board

BAR ADMISSIONS

New York
U.S. District Courts, Southern and Eastern Districts of New York
U.S. District Courts, District of Massachusetts
U.S. District Courts, Eastern and Western Districts of Michigan
U.S. Court of Appeals, Second Circuit; Third Circuit

EDUCATION

University of California, Los Angeles School of Law, LL.M., 2011
Boston University School of Law, J.D., 2010
Boston University, B.A., magna cum laude, 2007